It is the dream of many aspiring authors to publish their study books. They aim to have their words reach millions of people. Also, they want to see their books in libraries and bookstores. An author believes that after they hand their final, edited piece to a publisher, or self-publish, the work is done.
However, in reality, they realize how much work has to be done on the marketing front. And, they understand that books don’t appear in the bookstores by magic. Also, readers won’t leave their work and study the book soon after they hear about it.
So, here are the top 5 things you should know when publishing a studying book.
1. It takes time, be patient
Keep in mind that bestsellers aren’t created overnight. If you see a book became a best seller within a few weeks, be sure that many people have put lots of effort before it made to the shelves. It takes a significant amount of time for traditional publishers to get along right from acquisition to publication. In short, they are preparing for the release.
It includes writing the marketing piece for the sales department to utilize for the buyers and accumulating advertising creativity. Also, there are other important things such as preparing and distributing social media review copies, securing reviews and interviews, and so on.
Being an author, you should have patience and work out an effective marketing campaign. You can start them after you have completed the manuscript. So, get in touch with your local publishing community and start building your online presence.
2. Avoid being introvert
Promoting your book means you have to do a lot of balance talking about your book and yourself. Moreover, you have to discuss things that people care about most. In short, you have to interact with your readers. You have to charm the booksellers and need to sign many books. You have to tell the story many times, answer questions, and remain friendly and positive all the time.
Keep in mind that without your readers, you won’t be a published author. Hence, work hard to make every engagement a great one. Be enthusiastic about every event and stay energized. Also, be selective about the interview types you have to do.
3. You won’t become a hit all of a sudden
You might think that after your book reaches your readers, it will change their life. However, sooner or later, you would find that not everyone likes your book. No book can cater to the
needs of everyone. And, a negative review is the opinion of one person. So, it is unwise to take it personally.
Take a break for some time and leave the negative reviews as it is. There would be many negative feedbacks, and you should be prepared for it. Respecting personal preferences is a good thing. And, never try to change their perspective about your study book. If you think the reviews are affecting you, don’t read them.
4. Reading your reviews is not worth it
One of the best ways to avoid reading the reviews of your work is to engage yourself in reading other people’s books. This is a great way to engage with the readers of the books you were reading. That way, it can even help you build a positive following for your published work.
Let your readers know that you have a passion for reading. Also, you can portray your talent by giving your insights into the books you read. You can start by reviewing the books that you loved reading when you were a child. Next, you can read the book that has inspired you to become a writer. Lastly, get hold of the current bestsellers. When you connect with the readers, it would help them discover about your work.
5. Don’t stop
If everything goes according to your plan, readers will love your work and demand more. You need to have something ready for them, like the preview of your next book or something else. So, you should keep writing more and get more followers.
Conclusion:
The transition from drafting the manuscript and publishing the same takes time and effort. Also, you have to take care of other important things as aforementioned. As such, you can have a great career ahead.